Powered by the event innovators at etouches

  • Find the Best City for Your Next Global Meeting, 10 Jul 2017

    Deciding on a city to host a global meeting can be a challenging decision when everyone’s travel preferences differ. From choosing a fine hotel to deciding…

  • Know Your Sponsor (KYS) Part 2: View Sponsors as Investors, 31 Mar 2017

    Surprisingly often, event organizers consider their sponsors as cash cows instead of what they actually are: partners who contribute to the success of their events. I…

  • How to Win the Meeting Design Game, 18 Oct 2016

    For those of us in the know, there is actually a game called “The Meeting Design Game” in existence. Originally founded in Denmark, it provides a…

  • Making Hotels’ Space-to-Rooms Ratio Work for Your Events, 15 Sep 2016

    Although doing math brings on anxiety for most, in the world of meetings, some basic math skills can take you far. And when it comes to…

  • Non-Traditional Travel Services & Events: Part 1, 16 Mar 2016

    When booking your next room for your event will you use the event room block or move towards more non-traditional services like Airbnb? Get the low down on what the pros and cons are and how these non-traditional services are changing the game.






  • 10 Key Tactics the Pros Use For Event Design, 15 Apr 2015

    Event planning conjures up a variety of impressions: excitement, expectation, creativity, opportunity, and not least of all, some degree of anxiety. Ranging from the complex and showy to the simple and straightforward, event organisers have several concerns to take into consideration. By following a few simple steps, both aspiring event planners and seasoned organisers alike can produce an occasion which is both successful and memorable.






  • Weddings and Corporate Events: Not So Different After All, 19 Feb 2015

    Corporate event planners tend to think of weddings in one of two ways – either that they are silly and not serious or that they are…

  • How to Successfully Manage a Team of Event Planners, 07 Oct 2014

    I’m a pretty lucky woman. My day job is serving as events manager for a nonprofit organization whose mission I admire (my other gig is writing…

  • Three Things to Share with Presenters to Help Them Deliver Better Talks, 18 Sep 2014

    I was presenting at similar events before I started organising digital marketing conferences. This gives me an unusual perspective being both a speaker and organiser. Some…

  • Ways to Reduce ‘No-Shows’ at Your Events, 21 Jul 2014

    Whether you run free or paid for events one of your biggest worries as an event organiser is whether everyone you expect to turn up is…