Powered by the event innovators at etouches

  • Simple Strategies for Developing Content Onsite, 03 Mar 2017

    As every event planner knows, the days spent working onsite can be fast-paced and exciting, as well as crazy and chaotic. Therefore, it may be difficult…

  • Top Blog Posts of 2016, 19 Dec 2016

    This past year was a successful one for the etouches wethink blog. Not only did we cover a wide range of event industry topics and trends…

  • How to Host Successful Campfire Sessions, 15 Dec 2016

    Learning comes in many forms and that’s important to remember when building your event or conference program. Your first instinct to foster learning for all of…

  • The Wisdom of Crowds, 17 Sep 2015

    It seems like a trend called “crowdsourcing” is on the rise among #eventprofs these days, but what exactly is crowdsourcing? Crowdsourcing is the process of obtaining…

  • To Automate or Not to Automate Social Media, That is the Question!, 06 Jan 2015

    Welcome to 2015 everyone! The start of a new year means the start of new events, new projects, new opportunities and new relationships. January is the…

  • 4 Ways to Get Your Community to Promote Your Events, 23 Oct 2014

    Planning events is a team effort. You need to have a production line of tasks in place that will move projects smoothly from one person to…

  • 5 Tips to Get People to Respond to Your Event Emails, 28 May 2014

    Ask any event marketer what the most effective channel is and they might say social or direct mail. They’d be lying because for every event I’ve…

  • Using Content Marketing Principles to Promote Your Event, 05 Feb 2014

    Content marketing isn’t anything new. But it can be a tricky challenge for event and conference businesses to really take advantage of content marketing to drive more registrations for their event and to open up conversations with potential sponsors. In this article I will share with you some tips on ways you can use content more effectively within your market.