Event Tech Strategy, Insights & Trends.

  • Capture Leads With Marketing Automation and Event Apps, 14 Sep 2017

    When two of your event planning tools can work together, they make processes more efficient and can deliver optimal results. Case in point: marketing automation software…

  • Back to Basics: Creating and Implementing Event Surveys, 17 Aug 2017

    When it comes to gathering attendee feedback, surveys are the go to for event planners. Although surveys may seem like the most conventional option, they are…

  • Should You Invest in a Mobile App for Your Event?, 28 Jul 2017

    One of the most important responsibilities of an event planner is to come up with ways to increase attendee engagement at events. Whether it’s creating a seamless…

  • Using Event Software to Bring Customer Service to the Next Level, 26 Jul 2017

    If there’s anything that all events have in common, it’s that at their core they are all about providing excellent customer services across all attendee experiences.…

  • How to Coordinate Communication With Your Onsite Team, 16 May 2017

    Large events have countless moving pieces and rely on a team of individuals to execute – event planners, vendors, stakeholders and sometimes even volunteers. It can…

  • How to Facilitate Onsite Engagement Technology, 09 May 2017

    It’s no secret that engagement at events is crucial to its overall success, and that technology often facilitates that engagement. Event planners today have a plethora…

  • Utilizing Your Event’s Downtime to Engage Attendees, 12 Jan 2017

    We often think of the event lifecycle in three stages: pre-, during and post-event. But what’s an event planner to do during that long, several month stretch…