Powered by the event innovators at etouches

  • If You Think Beacons Are All the Same, Read This, 08 Sep 2017

    There’s a lot of buzz about iBeacons in the event industry, and for good reason. iBeacon’s revolutionary concept is a pioneering option in the industry, however,…

  • The Rise of the CMTO: Event Marketing Re-Tools for the Future, 07 Sep 2017

    At any organization, the chief marketing officer and the chief technology officer typically stand alone in separate silos. But as technology’s role in the marketing world…

  • Get Looped into the World of Digital Badges, 25 Aug 2017

    The continuous advancement of event technology is making it simpler for planners to measure event ROI. From being able to measure email sign-ups, or seeing how…

  • Tech Tuesday: Have Smart Badges Made Badge Scanners Obsolete?, 15 Aug 2017

    Badge scanners have become an essential part of any trade show, convention, or conference. Replacing pen-and-paper lists and time-consuming on-the-spot data entry, badge scanners make check-in,…

  • Behind the Scenes of an Event Tech Acquisition, 10 Aug 2017

    When your event software company gets into the acquisition game, it brings a lot of excitement, but also brings up many questions for clients and stakeholders…

  • Questions Answered: The Reality of Live Streaming at Events, 07 Aug 2017

    On Thursday, July 24 we went live with Will Curran, Chief Event Einstein at Endless Events, to discuss the do’s and don’ts of live streaming and…

  • Drone 101: The Dos & Don’ts of Using Drones at Your Event, 26 Jun 2017

    Unmanned aerial vehicles, otherwise known as drones, have been gaining major popularity over the last few years. They went from robots only movie producers or police could get…

  • How to Use Mobile to Drive Engagement at Events, 10 Apr 2017

    Mobile has penetrated our daily activities. People are on their mobile devices while they’re working out, shopping, at work, at home and also while they’re at…

  • What You Need to Know: The Best 2017 Event Trends, 05 Apr 2017

    2016 was a watershed moment for event planning. Traditional events rapidly gave way to experience planning as more event planners and organizers started recognizing that events…

  • Easy Ways to Engage Attendees with Virtual Reality, 24 Mar 2017

    As event planners and marketers, we all know how important it is to stay on top of trends, especially when it comes to event technology. Having…