Stelios Stavrianos

How Event Technology Saves Planners Valuable Time

GettyImages-649359438Let’s face it, event planners have it hard. With an ever-growing demand to continuously increase attendee satisfaction, produce outstanding events time after time, all while staying within budget, it’s almost as if the incredible things we ask of event professionals is never enough. Days filled with back-to-back meetings, the countless back and forth with venue negotiation, and registration nightmares make event planning one of the most time-crunched jobs in existence.

Time is truly a scarce resource for event planners and managers alike, and while the tasks surrounding event management may keep you and your team missing some lunch breaks to play catch-up, having the right event technology in place can help squeeze some valuable time back into your day. Here's how:

Automating manual processes

The right platform with the right registration system will enable your team to easily build their dream event in a fraction of the time. This is especially true if your event planners are still using manual processes like spreadsheets or cloud-based documents. These antiquated methods, however seemingly effective, can hold your events team back, and keep their time spent on very minor, repetitive tasks.

Keeping all your tools in one place

Perhaps the single most effective method in allowing your team to better manage their time and efficiency is to find a solution that will encompass your entire team’s day-to-day tasks in an all-in-one platform that’s simple and easy to use right out of the box. Consider using a solution that comes with email tools, a website builder, and a survey function. This will completely eliminate the need for your team to continuously switch back and forth between several different software platforms.

Using advanced features

Some platforms will even offer advanced tools that help organize budgeting, project management and seating arrangements – something that can truly empower your planners to work smarter, not harder.

Some advanced event management platforms will come with a “clone” feature, which enables a user to create a fully custom event, website, or email template, and then duplicate that entire template over to a brand new event with a click of a button. Your planners will have true event automation at their fingertips, bringing a peace of mind to cumbersome everyday tasks.

Managing data better with key integrations

Now that your team has the right tools to help them work more efficiently, it’s important to note something that is quite often overlooked during the selection process: integration capabilities. How your event software integrates with not only other technologies, but even with itself, can either help or hinder productivity amongst your team. You’ll want to find an event management platform that has integration capabilities with widely adopted platforms like Salesforce, Passkey, and Concur. This will help your planners effortlessly transfer data back and forth from one platform to another, eliminating the need to manually enter data multiple times. It’s also important to note that not all event management systems are built to integrate with their own internal components; find one that does – your planners will thank you!

 

Bottom line, event planners are busy, and time management is clearly an issue among event teams. Luckily, event technology can provide tools to help your team become more efficient and get back more time in their busy day. Platforms like etouches provide all the tools your team needs to build and launch successful events all on one fully integrated, end-to-end platform. And while you’re focusing on all the thing that matter most to you, you’ll know that your team is working efficiently, and with tools that will enable them to sell out events, improve attendee satisfaction, and ultimately grow the business.

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This Post was Written by Stelios Stavrianos

Stelios Stavrianos has been at etouches for just over a year, and is responsible for managing multiple client relationships and overseeing the growth of those clients.

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