Though the year is drawing to a close, marketing practitioners and business executives still have numerous opportunities to up their game by attending digital conferences. The best digital marketing conferences offer actionable tactics and innovative solutions by bringing together the brightest minds and biggest names within digital marketing. Since marketing in today’s world is constantly changing and increasingly competitive, conferences like these are now more important than ever. They’re also a great place to exchange ideas, build relationships and network with likeminded professionals, marketers or even executives who would not likely meet otherwise.
Below is our list of 15 must-attend conferences in the United States, EMEA and APAC.
Content Strategy Forum 2016 (Oct. 5-7) Melbourne, Australia
Content Strategy Forum, also known as CSForum, is an annual two-day conference geared toward helping executives and professionals create better marketing content strategies, as well as improve customer experiences online. This digital marking event has an international flair and has been held in numerous cities including Helsinki, Cape Town and Paris since 2010.
This year’s CSForum event in Melbourne, Australia is sure to attract some of the greatest minds in the industry and inspire marketers to take their content strategy to the next level. For instance, speakers at this year’s conference will include representatives from top organizations like Google, Facebook, REA Group, and Brain Traffic, all leaders within the world of content strategy, UX, marketing, and technology.
The great thing about this event as well is the fact that it’s not just for marketing managers. Due to its focus on a wide range of disciplines within the world of content strategy and digital marketing, just about anyone interested in increasing their impact online can benefit from attending CSForum. These may include entrepreneurs, communications specialists, freelancers, editors and project managers. Tickets to Australia’s first Content Strategy Forum is available for purchase on the official CSForum 2016 website.
Pubcon (Oct. 10-13) Las Vegas, Nevada
Pubcon markets itself as the “premier social media and optimization conference” and it’s not surprising since it was named a Forbes must-attend conference of 2016! It’s one of the best digital marketing conferences companies can attend if they want to grow their business via digital advertising campaigns, Internet marketing and social media. With attendees from more than 130 countries, it’s also the perfect place to gain an international perspective, network, and develop relationships with leaders within the industry you may not meet otherwise.
The great thing about Pubcon as well is that it offers attendees access to thought leaders who’ve had extraordinary success. Their advice often comes with a results-oriented core that will provide applicable solutions to problems marketers may face in the ever-changing and increasing dynamic world of online marketing. Speakers at past Pubcon include Satya Nadella, CEO of Microsoft, Guy Kawasaki, Chief Evangelist at Canva, and Scott Stratten, President of UnMarketing. To attend the conference, visit the Pubcon registration webpage.
SearchLove Conference (Oct. 17-18) London, UK
The first SearchLove Conference started back in 2011 and since then, it has become one of the top digital conferences in the world. One of the greatest aspects of SearchLove is the fact that it is more accessible than most. The conference is held several times per year in cities that include San Diego, Boston and London.
The next upcoming SearchLove conference will be a two-day event in London, held Oct 17-18 and will focus on providing practical tactics and actionable insights for marketers, CEOs, and other professionals. Due to its focus on the Search Engine Optimization (SEO), this event is especially beneficial to in-house SEO professionals as well as agency SEO practitioners.
This event will feature leaders within the digital marketing industry who’ve developed extraordinary solutions for search, paid promotions and content creation. These include speakers like Dr. Pete Meyers from MOZ, Wil Reynolds from SEER Interactive and Lisa Myers from Verve Search. SearchLove conferences of the past have included attendees from companies like IKEA, Burberry, eBay, Google, Hotels.com, Red Bull and Zillow. Tickets are available online to those who register using the SearchLove Conference website.
MarketingProfs’ B2B Marketing Forum (Oct. 18-21) Boston, Massachusetts
As the name suggests, the MarketingProfs’ B2B Marketing Forum is a digital marketing conference that’s all about B2B marketing. But what exactly does that entail? The conference seeks to address the challenges facing marketers and leaders whose companies sell products and services to other businesses. MarketingProfs’ B2B Marketing Forum includes workshops that empower attendees with the knowledge, tactics and tools they need to get the most out of their landing pages, content, and marketing strategies and analytics tools.
This year’s conference which will be held at the Westin Boston Waterfront. It includes notable speakers like Sarah Lewis, bestselling author of The Rise, John Maeda, Design Partner at Kleiner Perkins Caufield & Byers, and Ardath Albee, CEO of Marketing Interactions. To attend this dynamic B2B marketing conference, purchase tickets via the MarketingProfs’ website.
Hero Conf (Oct. 24-26) London, UK
Hero Conf is no ordinary digital marketing conference! In fact, it’s been able to attract some of the most dynamic companies in the world including Google, Netflix, Geico, Adobe, Hilton Worldwide and FedEx Corporation. Companies that attend this year’s conference will have access to 40 top pay-per-click (PPC) professionals who offer industry-leading insights regarding how businesses can improve their online marketing strategies.
In addition, the three-day Hero Conf includes 10 unique networking opportunities that marketers and other business leaders won’t dare miss if they want to increase their success within the digital marketing industry.
What really sets this conference apart from other digital conferences is the fact that it offers an in-depth approach to paid search. There is simply no other digital conference that offers such a focus on PPC! It’s also the only PPC event in London, making it a must-attend for marketing professionals in Europe and nearby locations.
In addition to industry-leading speakers like Larry Kim, Founder of WordStream, and Sophie Newton, Director of BrainLabs, Hero Conf includes dynamic workshops. These enable marketers to apply actionable insights they receive at the conference directly to their digital marketing accounts. Access to tickets is easy once you visit the Hero Conf website. You’ll be able to purchase tickets for the conference which include passes to different workshops depending on your preferences.
Share16 (Oct. 24-26) San Francisco, California
Listed as a Forbes must-attend marketing conference of 2016, Share16 has a multiplicity of benefits for CEOs, thought leaders and marketing practitioners. This conference sets itself apart from other digital media conferences by providing practical, proven strategies. For instance, unlike other conferences that take the conventional speaker/Q&A approach, Share16 includes case study sessions. These sessions enable industry leaders to offer tactics and solutions they’ve used to achieve success in digital marketing – i.e. solutions from global brands guaranteed to improve your ROI. This year’s conference will also include business and career elevation sessions geared toward helping marketing professionals progress and achieve real success within their organization.
Speakers for this upcoming conference include Chris Bennett, Founder of 97th Floor, Joyce Boland, VP, Global Applications Marketing at Oracle, and Khurrum Malik, Head of North America Direct Response Product Marketing at Facebook. To see these speakers, you’ll need to register for tickets online.
MarTech (Nov. 1-2) London, UK
MarTech provides senior-level professionals with solutions by highlighting the intermingling connections within marketing, technology and management. This conference is a must-attend event for senior executives, marketers, and entrepreneurs, especially marketing technologists because it showcases how emerging technology is transforming marketing – how a knowledge of technology and its operations can improve one’s ability to find success in digital marketing.
Attendees will learn how to integrate marketing and sales and ascend boundaries that traditionally limit their ability to achieve success. You’re also sure to hear about tactics you’ve probably never heard of elsewhere. For instance, this year’s conference will delve into tactics like “hyper-cannibalism”, led by speaker Shawn Kanungo, Senior Manager, Strategy & Operations at Deloitte. Other speakers, such as Jason Heller of McKinsey & Company and Colin McFarland of Skyscanner, will speak on topics that include personalization and marketing experimentation.
Prospective attendees can guarantee a spot at MarTech Europe 2016, the final MarTech event of the year, by registering here.
AdTech (Nov. 2-3) New York City, NY
AdTech is another great conference for companies who want to focus on the relationship between marketing and technology. Attendees will be able to access practical solutions that they can apply to address challenges they face in an ever-changing industry. Like MarTech, the focus in definitely on technology, making it useful for just about any professional within the world of business, whether a CEO, director of sales, ad manager or tech provider.
Another thing that puts this conference on our list of top digital conferences is the fact that it offers more than the typical keynote speaker or workshop. In addition to these kinds of educational gatherings, AdTech provides a hands-on approach through product showcases. Thus, attendees at this year’s AdTech will be able to see how proven strategies have helped companies improve access to their products as they attract and meet the needs of consumers through social media, search and more. Visit their registration page to access discounts for group passes, expo passes and more.
Web Summit (Nov. 7-10) Lisbon, Portugal
Companies seeking an international conference with the brightest and best marketing practitioners in the industry will have a lot to look forward to in this year’s Web Summit held in Lisbon, Portugal. The event features a diverse set of speakers representing well-known brands, companies and organizations like Facebook, Microsoft, General Electric, Tinder, World Trade Organization, eBay and The Coco-Cola Company.
What’s even more impressive though is the fact that this conference has one of the most diverse lineup of speakers of all the top digital conferences. Most conferences strive to have representatives from well-known brands resulting in attendees, especially those who attend multiple conferences, hearing the same perspectives. However, in the case of Web Summit, attendees will have access to unique perspectives on marketing. For instance, imagine hearing from the likes of Chris Blackwell, Founder of Island Record and legend within the world of reggae music or Holly Liu, Co-Founder of Kabam, an interactive gaming company. There’s also Josh Ostrovsky, the comedic Internet Personality behind The Fat Jew!
Over 34,000 professionals are said to be attending this event, making it one of the biggest international marketing conferences yet. Those interested in attending can book tickets online via this site or call +353 1 4433170.
Digital Media Asia 2016 (Nov. 8-10) Singapore
Now here’s an event perfect for marketers seeking an Asian perspective on the world of digital marketing. As the largest new media digital conference in Asia, Digital Media Asia 2016 is definitely slated to be a must-attend event. Held within the luxurious Orchard Hotel in Singapore, the venue is just one indication of the high-quality experience this event will offer its attendees.
One of the reasons Digital Media Asia 2016 stands out from other top digital conferences is its diverse range of speakers. These include experts throughout the world, from countries like USA, Malaysia, Canada, South Korea, UK, India, Singapore, Hong Kong and Singapore. Some of these forward-thinking experts are Chris Lee, CEO at Deseret Media, Guy Crevier, President and Publisher at La Presse, Tan Lee Chin, Chief Content Officer at MCIL Multimedia and Xavier Grangier, Head of Digital/CTO at Libération.
This conference stands out from other marketing conferences as well due to its focus on showcases the power of digital media to new media/ digital media startups. This makes it a key international marketing conference for news media professionals and marketers in general who want to know how to leverage the power of digital media to improve their businesses. It’ll enable attendees to recognize the overarching influence of new media by highlighting how today’s online-savvy world and media consumers are changing and demanding more from media producers who traditional focused exclusively on print. It’s really about transforming the face of media by leveraging digital opportunities.
Tickets to this event are available on the official website of Digital Media Asia 2016.
InBound (Nov. 8-11) Boston, Massachusetts
Another Forbes must-attend conference on this list is InBound. This Boston-based conference makes itself known as a leading digital marketing conference due to the rich experience it offers those who attend.
Whether you’re a digital media professional or entrepreneur, this year’s conference provides networking opportunities and practical solutions through keynote speakers like Reshma Saujani, CEO/Founder of Girls Who Code, Serena Williams, world-renowned tennis champion, and Gary Vaynerchuk, bestselling author and entrepreneur.
What sets this conference apart as well is the fact that it offers a broad perspective on the world of digital marketing. It’s not just about filling the venue with speakers and thought leaders who hold positions directly within marketing. Instead, InBound provides attendees with access to success stories in diverse and dynamic forms, enabling just about any attendee to find relatable and reliable takeaways regardless of where they stand within their organization.
Another impressive feature of InBound 2016 relates to its more than 300 breakout sessions which feature the biggest names in marketing. These include bright minds like Ann Handley and Jared Fuller. No wonder InBound is one of the largest digital conferences! 2016 InBound, if its anything like previous InBound conferences, will feature more than 14,000 attendees! Interested professionals can purchase their tickets by visiting InBound’s registration page or simply contact the organizers online using #InBound16.
DX Summit (Nov. 14-16) Chicago, Illinois
The DX Summit, known also as the Digital Experience Summit, focuses on every aspect of digital marketing that will advance the experience of customers online. With this aspect of digital marketing clearly on the agenda, the conference is an extraordinary opportunity for leaders and marketing practitioners who want to delve deeper within the mind of the customer and find solutions to their problems. It’ll help marketers, especially those who are struggling to achieve success online, recognize their weaknesses as well as gain actionable solutions for improving success.
The three-day conference slated to take place at the Radisson Blu Aqua Hotel in Chicago, Illinois will also feature workshops as well. These workshops are three hours of interactive sessions designed to enable attendees build strategies that are flexible and powerful enough to best incorporate the latest and most effective technologies. B2B companies will be highly engaged through workshops that teach marketing professionals how to use buyer personas to improve their content strategies and meet the needs of online customers.
Learn more about the speakers at this event as well as ticket prices by visiting the DX Summit website. Note that you will need to register online to purchase tickets to this digital marketing event.
Outreach 2016 – The Digital Marketing Summit (Nov. 16-17) Dubai, U.A.E.
Outreach 2016 differentiates itself from other international digital conferences by marketing itself as “the only comprehensive digital marketing event in the Middle East.” Comprehensive it is indeed, with more than 40 speakers and even more sessions from which attendees can participate and network with industry leaders.
There are also unique conference programs and features which include the Startup Rap, where startups share their success stories regarding how they were able to gain success by leveraging the power of digital marketing. Prospective attendees will also enjoy the fact that Outreach 2016 covers a wide range of channels within digital marketing disciplines that include social media, display advertising, mobile marketing, affiliate and influencer marketing, content marketing, online behavioral advertising and web design, to name a few.
Its comprehensive breath and the fact that it stands as one of the premiere marketing events in Dubai, makes it a must-attend event for anyone who is looking for the best that digital media conferences have to offer. Tickets are available on Outreach 2016’s official website.
Digital Marketing World Forum (Dec. 5-6) Dubai, U.A.E.
This year’s Digital Marketing World Forum will likely be one of the best digital conferences ever held in the Middle East. It seeks to bring to the forefront the best tactics and solutions available to marketing and social media practitioners by connecting them with leaders within the industry – leaders who’ve gained international success and truly made their mark on the world.
Some of this year’s keynote speakers include names every aspiring marketing professional and entrepreneur should know like Mariano Bosaz, Global Digital Director at The Coco-Cola Company, and Andre Van Niekerk, Head of eCommerce & Digital Marketing, Nestlé Nespresso Middle East, Africa and The Caribbean.
The conference will be especially beneficial to companies since it will address the most important issues facing businesses today. For instance, companies will learn from keynote speakers and workshop presenters about ways in which they can create dynamic, immersive content online and use social media and result-oriented SEO techniques to maximize the success of their digital marketing strategy. Marketing professionals and executives can leverage their networking opportunities at this Dubai-based conference by registering for tickets on here.
E-Commerce Berlin Expo 2017 (Feb. 2) Berlin, Germany
E-commerce Berlin Expo, as the name suggests, is not your typical digital conference experience. Though it is more of an expo than a conference, it offers just what the not-so-typical marketer needs, particularly those interested in increasing their success within the e-commerce industry. It’s also a great opportunity for entrepreneurs or CEO and other business leader to see what’s trending in the world of e-commerce and to engage with other successful professionals within digital marketing.
With over 3,000 attendees and 90 exhibitors, it’s also expected to be one of the biggest digital /marketing events of its kind in Europe. The fact that it will be held in Berlin also makes it an attractive hub for creative minds and world-leading decision makers. Past participants have represented companies that include Brand24, MonkeyData, Google, Danone and Samsung.
There’s also the opportunity for interested attendees to attend for free. All they’d need to do is register online via the official E-commerce Berlin Expo site.
Written by: Daniel Johnson